Social Real Estate part 2

read part 1 here

The four styles – see graph below

Someone who is Control and Tell oriented (the upper right quadrant in the diagram) is said to be a Driver.

Someone who is Control and Ask oriented (upper left quadrant) is an Analytical.

Someone who is Emote and Tell oriented (lower right quadrant) is an Expressive.

Someone who is Emote and Ask oriented (lower left quadrant) is an Amiable.

Characteristics of each style

Drivers tend to be focused on results.  Drivers typically don’t particularly care about rules and regulations.  They often believe the end justifies the means.

Expressives are turned on by applause.  Expressives feel good when others show appreciation for something they have done.  An entrepreneur who is an Expressive may get more pleasure from receiving an award than from making a healthy profit.

Analyticals focus on process.  Many engineers and systems analysts are Analyticals.  Analyticals care about doing something right.

Amiables are turned on by consensus.  An entrepreneur who is an Amiable will be highly focused on building a happy team, even if the business results are less than they might be.

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